A mid-sized real estate agency specializing in residential and commercial properties wanted to modernize its online presence. Their existing website was outdated, lacked strong visuals, and made it difficult for visitors to browse listings or submit inquiries. With growing competition in the property market, they needed a digital platform that not only displayed their properties effectively but also offered a seamless user experience for potential buyers and tenants.
increase in qualified property inquiries
higher engagement on property listings
Average time on site increased
The Challenge
The real estate agency faced several digital roadblocks that were limiting growth and client engagement. Their existing website was outdated, cluttered, and lacked the design sophistication needed to build trust in such a competitive market.
Visitors found it difficult to browse available properties, as the listings were not well-organized and lacked essential filters such as price range, location, and property type. Mobile responsiveness was another major issue, with pages loading slowly and layouts breaking on smaller screens, leading to high bounce rates from mobile users.
The absence of virtual tours or high-quality image galleries also hurt the agency’s ability to showcase properties in a compelling way, which is crucial for attracting buyers in today’s market.
Without clear call-to-actions or streamlined inquiry forms, many potential leads were dropping off before making contact. The agency urgently needed a modern, functional website to capture and convert more clients.
What did
BrandBolt do
BrandBolt partnered with the agency to deliver a complete website transformation that was focused on usability, visual appeal, and lead generation.
Website Redesign and Property Showcase
We built a modern, mobile-responsive website with a clean design and structured navigation. An advanced property search with filters for location, price, and property type was implemented to make browsing seamless.
Enhanced User Experience with Media Integration
High-resolution image galleries and virtual tour integrations were added to provide an immersive viewing experience. This gave potential buyers and tenants the ability to explore listings without visiting in person.
Lead Generation and Tracking
We optimized inquiry forms, placed clear calls-to-action across the site, and connected Google Analytics for lead tracking. This allowed the agency to capture more qualified leads and measure campaign effectiveness in real time.
The Results
- 60% increase in qualified property inquiries within three months of launch.
- 45% higher engagement on property listings with virtual tours and galleries.
- Mobile traffic bounce rate reduced by nearly half due to responsive design.
- Average time on site increased by 35%, showing stronger user engagement.
- Agency gained clearer insights into lead sources through Google Analytics integration.
